The latest Collectivist Edge newsletter is live, bringing top insights for PR, communications, and marketing managers at technology companies expanding globally.
Inside this issue:
- AI Content Needs ‘Labelling’: The UK’s Guardian reports that IPPR finds licensed publications influence AI answers and urges a UK AI content labelling system.
- Forrester: Predicts Global Tech Growth Driven by AI: Forrester forecasts 7.8% global tech spending growth in 2026, reaching $5.6 trillion, driven by AI and key industry investments.
- Competition Authority Wants Publisher ‘Fair Deal’: The UK CMA invites feedback on proposals forcing Google to offer publishers better deals and allow opting out of AI citations.
In BENELUX
- EU says ‘Buy European’.
- But, Google says ‘Don’t Buy European’ only
- Canada and Luxembourg announce the ‘Financial Sector Policy Dialogue’.
Collectivist Agency Network Updates:
- PRovoke Media names 40 Best Tech PR Agencies; Collectivist members Influence Matters and BENCH PR recognised.
- The UK’s Jargon Group earns PRCA’s CMS Certification
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